Top Tips For Menu Boards in Your Restaurant

Digital menu boards are fast replacing traditional paper menus for behind-the-counter, wall-mounted menus in restaurants, cafés, and cafeterias. They give clients the impression that they are dealing with a modern company!

The staff appreciates how simple it is to make changes to the menu, prices, and even the look of the menu board. The nicest part is that they are well-lit and simple to decipher.

This article will go through the specifics of creating a digital menu board. Some of the advice, though, may also be used with traditional menu boards. 

Use a larger font size

When making a menu board, you could find yourself debating whether or not to include certain details. It’s possible that you have a wide selection of products available. In addition, the more you give away, the sooner you’ll run out of storage space. 

Reduce the font size and problem solved, right? 

In other words, it’s a perfect match!

However, if you step back 20 feet from your board, you’ll lose all visibility. The conflict starts right here. The rule of thumb is to maximize the size of your text at all times. The design of your menu board may need many revisions before you find success. 

To aid you in your endeavor, I’ve compiled the following suggestions:

• Streamline the process by removing unnecessary details. 
• Maintain brevity and clarity in your explanations. 
• When it comes to a menu board, less is always more.
• Alter the typefaces you’re using. 
• Changing the typeface may add space and make the text easier to read.
• There are occasions when additional screens are required to show the whole menu.

If you want your menu boards to be legible from practically every seat in the house, you’ll need to keep revising the content and increasing the font size until you get there. If you are looking for signs near me, contact Signworld 

Use easy-to-read fonts

As we discussed before, choosing the perfect typeface may make or break your design. It’s tempting, for instance, to experiment with typefaces intended to convey a sense of rustic or handmade craftsmanship.

In contrast, though, they might be challenging to read for your customers. And keep in mind that the designer knows exactly what goes on the menu. You’ll be able to see every word clearly. The problem is that it can appear like hieroglyphics to someone who has never seen it before!

Here, therefore, are some consistently legible typefaces:

• Veranda
• Arial
• Merriweather
• Helvetica
• Trebuchet

Perhaps your company has a brand style guide that specifies the typefaces and sizes that are approved for usage across all of your marketing materials. When making your menu board, be sure to follow that particular style guide. 

Colors 

The most crucial part of color selection is sticking to the brand colors of the company. A standardized color scheme is often part of a company’s, institution’s, or group’s style guide.

Even if a style guide has never made its way to your desk, odds are good that it exists. For help picking the colors for your menu board design, check out the brand book.

Choosing a color scheme that complements one another is a safe idea if you don’t have a style guide. If you’re tired of searching for signs near me, contact Signworld.

Lose the motion

Making interactive digital menus boards (that users may swipe, jiggle, animate, etc.) can be a lot of fun to design. But for those who need to use the menu, reading it may be a living hell. It may be quite annoying when a customer is in the midst of placing an order and the screen suddenly shifts.

It’s annoying for the consumer, and it’s terrible for your business’s bottom line. If it takes customers too long to place their orders, your revenue will decrease. Customers who don’t want to wait will leave, while those who are unhappy will decide not to return. 

If at all possible, stick to the basics.

Pictures: yay or nay?

Now, we’re going to do a little scientific experiment. You should choose a nice month in which your company is somewhat stable. You should try to avoid traveling during the holidays or major seasonal changes.

Set aside two weeks to try out the new meal. Make a report when the two weeks are over and decide:

Has there been an uptick in sales?

How many of each item did people typically order?

Do earnings grow?

Which products have the greatest financial impact?

Did the updated signage seem to increase sales?

Your food shots and overall photo quality will also have an impact. The addition of photographs or photos may be a plus, but it can also be negative if the quality of the pictures is low and makes customers lose interest in the products. 

This may seem apparent, but we’ve really seen it! 

Thus, if your test menu underperformed in comparison to the original but the photographs weren’t great, try again with better photos.

Take Away

For many business owners, this may be a major source of stress. A restaurant may not be great at preparing every item on a menu if it has. It seems like you have a lot of average stuff to give. Worse still, clients could decide to go elsewhere for their dining needs. 

Nowadays, less is more when it comes to menu boards layout. 

There will be less tension at the register, shorter queues, and overall increased satisfaction among both customers and staff. You’ll also have more time to go into giving each product your full attention. 

That being stated, we urge you to seriously consider cutting down on the variety of products you sell. We’re not here to urge you to eliminate half of your dishes. 

Just think of it as good practice when making a menu. The standard advice of “always running tests” applies here as well. It might be a huge boon to your company! So, stop looking for “signs near me,” contact Signworld today!

Top Tips For Menu Boards in Your Restaurant

Digital menu boards are fast replacing traditional paper menus for behind-the-counter, wall-mounted menus in restaurants, cafés, and cafeterias. They give clients the impression that they are dealing with a modern company!

The staff appreciates how simple it is to make changes to the menu, prices, and even the look of the menu board. The nicest part is that they are well-lit and simple to decipher.

This article will go through the specifics of creating a digital menu board. Some of the advice, though, may also be used with traditional menu boards. 

Use a larger font size

When making a menu board, you could find yourself debating whether or not to include certain details. It’s possible that you have a wide selection of products available. In addition, the more you give away, the sooner you’ll run out of storage space. 

Reduce the font size and problem solved, right? 

In other words, it’s a perfect match!

However, if you step back 20 feet from your board, you’ll lose all visibility. The conflict starts right here. The rule of thumb is to maximize the size of your text at all times. The design of your menu board may need many revisions before you find success. 

To aid you in your endeavor, I’ve compiled the following suggestions:

• Streamline the process by removing unnecessary details. 
• Maintain brevity and clarity in your explanations. 
• When it comes to a menu board, less is always more.
• Alter the typefaces you’re using. 
• Changing the typeface may add space and make the text easier to read.
• There are occasions when additional screens are required to show the whole menu.

If you want your menu boards to be legible from practically every seat in the house, you’ll need to keep revising the content and increasing the font size until you get there. If you are looking for signs near me, contact Signworld 

Use easy-to-read fonts

As we discussed before, choosing the perfect typeface may make or break your design. It’s tempting, for instance, to experiment with typefaces intended to convey a sense of rustic or handmade craftsmanship.

In contrast, though, they might be challenging to read for your customers. And keep in mind that the designer knows exactly what goes on the menu. You’ll be able to see every word clearly. The problem is that it can appear like hieroglyphics to someone who has never seen it before!

Here, therefore, are some consistently legible typefaces:

• Veranda
• Arial
• Merriweather
• Helvetica
• Trebuchet

Perhaps your company has a brand style guide that specifies the typefaces and sizes that are approved for usage across all of your marketing materials. When making your menu board, be sure to follow that particular style guide. 

Colors 

The most crucial part of color selection is sticking to the brand colors of the company. A standardized color scheme is often part of a company’s, institution’s, or group’s style guide.

Even if a style guide has never made its way to your desk, odds are good that it exists. For help picking the colors for your menu board design, check out the brand book.

Choosing a color scheme that complements one another is a safe idea if you don’t have a style guide. If you’re tired of searching for signs near me, contact Signworld.

Lose the motion

Making interactive digital menus boards (that users may swipe, jiggle, animate, etc.) can be a lot of fun to design. But for those who need to use the menu, reading it may be a living hell. It may be quite annoying when a customer is in the midst of placing an order and the screen suddenly shifts.

It’s annoying for the consumer, and it’s terrible for your business’s bottom line. If it takes customers too long to place their orders, your revenue will decrease. Customers who don’t want to wait will leave, while those who are unhappy will decide not to return. 

If at all possible, stick to the basics.

Pictures: yay or nay?

Now, we’re going to do a little scientific experiment. You should choose a nice month in which your company is somewhat stable. You should try to avoid traveling during the holidays or major seasonal changes.

Set aside two weeks to try out the new meal. Make a report when the two weeks are over and decide:

Has there been an uptick in sales?

How many of each item did people typically order?

Do earnings grow?

Which products have the greatest financial impact?

Did the updated signage seem to increase sales?

Your food shots and overall photo quality will also have an impact. The addition of photographs or photos may be a plus, but it can also be negative if the quality of the pictures is low and makes customers lose interest in the products. 

This may seem apparent, but we’ve really seen it! 

Thus, if your test menu underperformed in comparison to the original but the photographs weren’t great, try again with better photos.

Take Away

For many business owners, this may be a major source of stress. A restaurant may not be great at preparing every item on a menu if it has. It seems like you have a lot of average stuff to give. Worse still, clients could decide to go elsewhere for their dining needs. 

Nowadays, less is more when it comes to menu boards layout. 

There will be less tension at the register, shorter queues, and overall increased satisfaction among both customers and staff. You’ll also have more time to go into giving each product your full attention. 

That being stated, we urge you to seriously consider cutting down on the variety of products you sell. We’re not here to urge you to eliminate half of your dishes. 

Just think of it as good practice when making a menu. The standard advice of “always running tests” applies here as well. It might be a huge boon to your company! So, stop looking for “signs near me,” contact Signworld today!